Stop Starting Your Listing Videos Like Everyone Else 🚫

“Welcome to my newest listing…” = Swipe.

If your real estate video starts like that, it ends like that...ignored, scrolled past, and forgotten 😴

In 2025, you’ve got 3 seconds to grab attention and stop the scroll. Don’t waste it.

Unique hooks with visuals can 3x watch time!

The Hook Is the Hero

Your hook is the curb appeal of your video. If it’s boring, no one sticks around to see the inside.

📊 Real stats:

65% of viewers drop in the first 3 seconds

Strong hooks = 45% longer watch time

Longer watch time = more reach = more eyeballs = more showings

The Instagram algorithm is watching too. Videos that hook viewers fast get shown to more people. Period.

Your Face Is the Brand 🎥

People hire people, not logos.

When you show up on camera, you’re not just selling a listing — you’re building trust.

People like smiles. Not robots.

👥 73% of sellers say an agent’s image influenced their hiring decision

🎬 Listings with video get 403% more inquiries than those without

Video makes you the familiar face buyers and sellers feel they already know. Be that agent.

Hook Ideas That Actually Work

Need help spicing up that opening line?

Try these instead of “Hi, welcome to my newest listing”:

✨ “This house could’ve been in Calabasas but didn’t want to pay the HOA”

✨ “Stop waiting for vacation and start living like it every day”

✨ “Want to live like royalty in Sherman Oaks for under $3.5M”

✨ “This tiny upgrade added $50K to the sale price. Guess what it was”

These aren’t just lines but they’re scroll stoppers!

Keep Viewers Hooked

Getting attention is step one. Keeping it is the game.

🔥 Quick tips for retention:

• Cut to something new every 1 to 3 seconds

• Use captions, bold text, and trending audio

• Tease your best tip and delay the payoff

• Add a “mid-video surprise” around 15 to 20 sec

• End strong and skip long outros

Every second counts. The longer they watch, the more Instagram rewards you.

Whether by words or by visuals. Hooks are essential to the watch time high!

Bottom Line

If you’re not on camera with a strong hook, you’re invisible

If you are on camera with a strong hook, you’re unforgettable

And unforgettable = booked

🎤 Need help writing your next hook or showing up confidently on camera?

That’s literally what we do. Let’s make you the go to agent in your market.